resume
current work experience
web design and development
Jun 2022 - present
Shopify and Squarespace web development (founder and owner)
full-service web design and development for Shopify and Squarespace
custom HTML/CSS/JS work
branding, SEO, social media, email, and content marketing
launch planning
for more info on offerings, see Getting Started page
technical strategy consulting
Oct 2018 - present
Becky VandenBout Consulting (founder and owner)
streamlining and minimizing tech workflows for small businesses
implementing and updating automation efforts to maximize efficiency
industrial and lean manufacturing principles incorporated into systems
supply chain analysis and factory organization
SKU systems and small business MRP implementation, training, and roll-out
sustainability concepts, analyzed, and introduced and advised upon
hardware and software training and workflows set up
ethical fashion e-commerce
May 2017-present
Joon + Co. (founder and owner)
online shop for modern, minimalistic ethical fashion
brought company to be profitable within first year
manage and perform all day to day operations (marketing, finance, fulfillment, buying, customer service, etc.)
idea and product validation techniques and tools like Glidr to ensure intentional direction of company
sustainable supply chain and logistics management
ensuring use of sustainable packaging, storage, shipping, and logistical design
stylist and buyer for any and all company purchases
collection and capsule wardrobe curation, scheduling, buying
styling for all photography, media, and collection displays
photo shoot planning, production, editing using Lightroom
expert in ethical textile industry
vast knowledge of certifications, materials, labor practices, global/environmental impact
research and qualify brands as company buyer
customer service incl. chat, returns, feedback
web development and design
Shopify website, domain management, mobile support, email, etc.
implementing membership areas in Shopify
extensive experience customizing Shopify themes by adding custom code
marketing
content marketing through blog and guest writing
persona marketing and using Story Brand principles
social media content production and scheduling for Instagram, Pinterest, Facebook
PPC advertising in AdWords and Facebook
email marketing through MailChimp, Shopify, Klaviyo, and MailerLite
segmenting audiences
analytics
automation
writing press releases and utilizing local media outlets to promote happenings and launches
launch planning and roll-out
branding and story-telling through UI
basic SEO principles, research, and keyword analysis
collaboration and co-marketing coordination and implementation
influencer product sponsorships
brand collaborative giveaways
guest-blogging and interviewing to improve SEO
past work experience
full-custom web development
Aug 2011 - Jun 2017
freelance front-end web development
May 2016 - Jun 2017
full-custom front end web development using angular.js
complex design implementation and rapid prototyping
comfortable with tools like Git, gulp, webPack, Sublime Text, etc.
svg animation, touchscreen/interactive charting and infographics
custom website development in Squarespace, Wordpress, Shopify
responsive design and mobile development
worked on anything from non-profit sites to enterprise software teams
extensive agile project management experience
40 hrs work donated annually to worthy causes
Founded Girl Develop It - Grand Rapids Chapter
front-end web development - Envoy (formerly Appropos)
Mar 2015 - May 2016
built interactive front-end UI for Campspot reservation and admin/CSR websites
drag-and-drop reservation grid for CSR’s with auto-re-optimize
touch-screen friendly park maps for reservations using interactive SVG’s
design implementation using custom Twitter Bootstrap theme, angular.js, node.js, etc.
payment processing and email confirmation
account management and security
responsive development for mobile layout and features
cross-functional team of designers, developers, managers, and client
assisted with changes to Envoy software platform using angular.js, node.js, etc.
full-stack C# web development - Open Systems Technologies (OST)
Aug 2011 - Mar 2015
full-stack C# web development using angular.js, Git, gulp, etc.
worked on enterprise level software in healthcare, energy, non-profit, retail, education, manufacturing and more at companies such as Priority Health, DTE, Amway, etc.
web design for in-house projects and small business clients using Adobe Photoshop, Illustrator, etc.
served as scrum-master and project manager for various projects (in addition to developer)
participated in lunch-and-learns, GR Dev Days, and other extra-curriculars
Founding member and advisory board member of BitCamp (teaching middle school girls how to make websites)
systems engineering - Uni-Solar
Jan 2008 - Aug 2011
lead - GE Profile MES implementation and planning at Greenville, MI location
lead - raw material traceability on cell assembly lines, saving $1,000,000+/yr
introduced SCRUM to campus as scrum master
implemented software and hardware changes to cell lines to improve production and safety metrics
VB.NET development for handheld industrial barcode scanners and material tracking throughout plant
extensive barcode technology knowledge
programmed automation equipment using Mitsubishi and Siemens PLC’s and Kawasaki HMI’s
supported production team by troubleshooting and updating robotics software as needed
trained and worked with operators to incorporate changes comfortably into their footprint
controls engineering co-op - General Motors
Jul 2004 - Oct 2007
lead - increased tool life over 100% on Northstar V8 machining lines saving $30,000+/mo
prevented further containment issues with GEN4 Northstar V8 Engine by implementing TMAC tool horsepower monitoring on V8 Northstar machining lines
production supervisor for single term for V8 Northstar GEN4 block machining line w/8 employees
Allen Bradley PLC development to support production through software changes to assembly equipment
lead - evaluate usage of ultrasonic weld testing at Hummer stamping plant to improve safety conditions of destructive weld testing
various error-proofing projects on V8 Northstar engine assembly lines using flow-charting automation software
skills
software tools
CMS’s: Shopify, Squarespace, Wordpress
project management: ClickUp, AirTable, Monday, etc.
collaboration and brainstorming: Miro
spreadsheets: Coda, Google Sheets, Apple Numbers
email marketing: Mailchimp, Klaviyo, MailerLite, etc.
online courses: Teachable, Thinkific
graphic and web design: Canva, Illustrator, Zeplin
photography: Photoshop, Lightroom
IDE’s: Visual Studio, Sublime Text
e-commerce: Shopify, Squarespace, Amazon, Etsy
PPC: Adwords, Facebook, Instagram
social media schedulers: Buffer, Later, Creator Studio, Tailwind, Canva, Hootsuite
analytics: Google analytics, Shopify, Squarespace, Facebook (incl. instagram), instagram and instagram hashtag analysis
automation: integromat, IFTT, various Shopify apps specializing in automation
smart-home automation: Amazon Echo, Google Home, Smartthings, etc.
code
HTML
CSS /SCSS
javascript / JQuery
Git
C#
SQL
agile / scrum
PLC ladder logic (Allen Bradley, Mitsubishi, Siemens)
HMI programming (Kawasaki and others)
concepts
agile / scrum
industrial engineering
throughput, yield, etc.
lean manufacturing / startup
marketing
Storybranding
basic SEO
copywriting
long-form writing
launch strategy
persona marketing
influence marketing
user story / idea validation techniques and tools
Glidr
Trello
EOS
e-commerce strategy and concepts
Shopify
Squarespace
Etsy
Instagram
drop-shipping
3rd-party e-commerce boutiques like Garmentory, Shoptiques, Etsy, Creative Market, etc.
local and international shipping, order fulfillment, returns, taxes, etc.
fulfillment centers vs in-house
creative
editorial and personal styling
photo shoot preparation, coordination, and editing incl. hair/makeup/models/photographer/stylist
long form writing incl. interviewing, investigative, educational, etc.
copywriting and social media captioning incl. hashtag analysis
blogging for educational and SEO purposes with international reach
developing online courses, guides, workbooks/sheets, etc.
education
Bachelor of Science in Electrical Engineering from Kettering University
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